Brighton Racecourse > General Info > Lookers Mercedes-Benz
The corporate partner scheme has been introduced to give local companies the chance to associate themselves with Brighton Racecourse whilst enjoying exclusive benefits tailored to their company needs. It combines race sponsorship, on-course advertising, corporate hospitality, meeting rooms, membership badges, marketing opportunities and free tickets for staff.
Stefan Hull, Commercial Manager, said: "I'm incredibly proud that Lookers Mercedes-Benz has chosen to join our corporate partner scheme.
"Mercedes-Benz is a fantastic brand and, judging from our car parks, an increasingly
popular one.
"We've been working with the company since 2006 but this partnership represents a real deepening of the relationship. They will use the Racecourse for both non-raceday meetings and hospitality, provide our raceday vehicles and use the Racecourse, which is one of the busiest venues in Brighton & Hove, to get their message in front of as many potential customers as possible.
"We've introduced the scheme to make doing business a pleasure for our partners and we're looking forward to helping Lookers, and our other partners, make the most of this year."
Mercedes-Benz cars range from an A-Class which is a small family car with prices starting in the region of £14,000 to a Maclaren Mercedes SLR sports car for around £360,000.
After recently celebrating our first anniversary as the Lookers Group, we look forward to continued success in the areas we pride ourselves on most for instance; customer service. Our customers know they can rely on us to deliver the high level of customer service expected from a Mercedes-Benz retailer.
Our key members of staff for our four sites are: Iain MacMahon, Market Area Brand Director, Nigel Barber, Corporate Sales Director, Christina Ewbank, Retail Sales Director, Keith Jackman, Marketing Director, and Paul Thompson, After-Sales Director.
We are particularly looking forward to working with Brighton Racecourse this year, increasing our input and support to achieve an ongoing relationship as we are now a corporate partner. This is a great opportunity for both the corporate as well as the retail department to raise our profile across Lookers Mercedes-Benz market area.
I am confident that Lookers Mercedes-Benz can work alongside Brighton Racecourse to offer customers more, giving them the opportunity to take advantage of all that is available for them to experience.
Keith Jackman – Marketing Director of Lookers Mercedes-Benz
